Travel to Japan" proves its deep-rooted popularity. Nearly 240,000 copies sold out in six months of re-release!

The "MOOK Perfect Sei-pa Series", a popular travel guidebook in Taiwan and Hong Kong, was published in October 2022 for the first time in three years due to strong demand from readers, but it became so popular that it sold out in less than six months.

Due to the popularity of the book, its inclusion in the "MOOK ZENKEI-BABA Series" will be a powerful tool for inbound promotions to Taiwan and Hong Kong. As the top agency of this guidebook, Global Daily, Inc. (headquartered in Taito-ku, Tokyo; Kazunori Ishikawa, President; hereinafter "GLD"), which specializes in attracting foreign visitors to Japan, will strengthen its advertising sales to deliver the latest information to Japan fans seeking information about Japan. GLD will strengthen its advertising and sales activities to deliver the latest information to Japan fans seeking information about Japan.

What is the "MOOK ZENKEI-KANBEI-PA series"?

MOOK is a guidebook for visiting Japan published by MOOK, a pioneer in Taiwan's travel guidebook industry and the number one publisher in the industry in terms of market share. The book is also sold in Taiwan, Hong Kong, Singapore, and Malaysia.

The "MOOK ZENKEI-BA series" is trusted by power bloggers and other experts on travel in Japan for its easy-to-read layout and up-to-date information on various regions of Japan through on-the-spot interviews by writers and photographers. Four editions have been published for Tokyo, Keihanshin, Kyushu, and Hokkaido, and are distributed in bookstores, mass merchandisers, and airports nationwide in Taiwan.

(*)Although "yibun" is used instead of "yibun" because it corresponds to a machine-dependent character, it is officially written in traditional Chinese characters.

The first issue in three years is about to sell out in less than half a year!

The "MOOK Complete Seikatsu-Ba Series" has not been published for about three years due to the Corona disaster since it was first published in 2019. However, when 240,000 copies of 60,000 copies each were issued in all editions in Tokyo, Kyoto, Osaka, Kobe, Kyushu, and Hokkaido last October, the book sold out in less than six months. That is how many Japan fans were looking for the latest information on Japan. The lack of a guidebook for Japan, which had split Hong Kong's popularity in two, was another reason for the popularity of the "MOOK ZENKEI-ZAN-KABA" series. In response to the popularity of the guidebook, additional information has been added on short notice, and a total of 120,000 copies, 30,000 for each of the Tokyo, Kyoto, Osaka, Kobe, Kyushu, and Hokkaido editions, are scheduled to be published in June 2023.

About Global Daily

Global Daily is a company specializing in promotional strategies and advertising communication activities for foreign visitors (residents) to Japan. In addition to handling corporate inbound promotions, Global Daily also operates "JAPANKURU," a media outlet that conveys the appeal of Japan from a foreigner's perspective, and conducts a wide range of inbound business, including marketing and promotions utilizing the foreign resident community.

Outline of Global Daily, Inc.

Established December 2013

Representative Kazunori Ishikawa, Representative Director

Location 13F TIXTOWER, 4-8-1 Higashi-Ueno, Taito-ku, Tokyo 110-0015, Japan

Capital 50 million yen

Business description: Promotion business for inbound visitors and foreign residents in Japan

URL https://www.gldaily.com/

Contact info-gld@gldaily.com