Press Relase / News Release Distribution Service [@Press]

Note: This page is a machine translation of the Japanese original and is provided for reference only.
In the event of any discrepancy between this page and the original, the original shall prevail. Click here for the original text.

Kids' teen brand "KALOKUMA" exhibited at Paris Collection for the first time! Showcased 12 new dresses, including one that quickly changes from a kimono to a dress ~The most advanced entertainment fashion show in the world of storytelling!

KALOKUMA

On March 1, 2024, at Paris Fashion Week in Paris, France, the kids' teen brand "KALOKUMA" became the world's first and only kids' teen brand to be the top performer on the first day of the "PARIS / GLOBAL FASHION COLLECTIVE". The brand's theme was "The hero of the story".


The theme of the brand is "the hero of the story.

KALOKUMA" again makes everyone who wears it the hero of the story.

A total of 12 dresses of various tastes were shown for the first time.


The Japanese model Rin, who successfully expressed the world view of KALOKUMA and the prologue of the story, enlivened the venue.

The venue was filled with excitement by her magnificent first look on the runway.


model:RIN

This piece featured a quick change from a kimono with a butterfly motif, which is seen overseas as a symbol of resurrection, to a tweed dress with an image of France.

RIN


model:MIKAYL

This work quickly changes from a monotone kimono with an image of urban sophistication to a pure white dress with an image of "purity" and "neatness.

MIKAYL


model:ANYA

This is KALOKUMA's first genre of "Steampunk," a style inspired by an imaginary world set in the Industrial Revolution of the 19th century.

ANYA


model:KATE

This work was created with the image of "if French aristocrats existed in the modern age", and is scattered with "roses", the flower of love and purity that symbolizes the Virgin Mary.

KATE


The real-time delivery drew the audience into the world of KALOKUMA.

In the finale, the designer MAKI and the Japanese models suddenly hugged after bowing!

Japanese fans who were watching the streaming were moved by the scene where the creators and performers were united in their feelings.


Finale(1)

Finale(2)

Finale Hug


The real-time streaming of the KALOKUMA stage was flooded with comments from fans of the apparel designers and models, and the number of viewers reached unprecedented levels.


A patent for the dress that can be quickly changed from a kimono to a dress is currently pending.


Animal Series Dresses

Kimono to dress (1)

New Dresses


Kimono Dresses (2)

Quick change from daily line to dress


Outline

KALOKUMA

Representative: Maki Amano


<Designer: Maki Amano Profile

Born in Nagano Prefecture.

Self-taught in Western-style dressmaking for the past 20 years.

After selling various products such as daily line, bags, kimono, dresses, and custom-made cosplay items, she moved to Tokyo in 2022 to develop her brand for rentals and fashion shows.

In April 2023, she made the best show in the history of kids at Vancouver kids fashion week.