A large gathering of entertainers who were active in the bubble economy, including Junichi Ishida and Issei Ishida and their children! How to live in the era of 100 years of life? An event to think about how to live in the age of 100 years of life! McB Presents [bjb Collection held in Setagaya on June 1 and 2!

Enpharm Inc. (Location: Tokyo Head Office, Minato-ku, Tokyo; Fukuoka Head Office, Chuo-ku, Fukuoka City, Fukuoka Prefecture; Representative Director: Kotaro Mori) will hold McB Presents [bjb Collection] for 2,000 people on June 1 and 2, 2024 at Arena Hall & Salon (Tamagawa Takashimaya S・C).

Junichi Ishida

Issei Ishida

What is bjb?

bjb] is a new media born in 2022 to energize adults around 60 years old. The name "bjb" is meant to imply that the "bubble" generation will also become "grandparents [b]". The concept is "How to live in the era of 100 years of life? The collection is being developed mainly on the web (including Instagram and YouTube) and at events.

What is "bjb Collection"?

The "bjb Collection" is an event where you can find hints for the theme of bjb media, "How to live in the age of 100 years". It is a "cultural festival for adults" where the bjb generation, who have lived through the bubble era, come into contact with the lifestyles of various peers and talk about their own beauty, health, work, hobbies, etc.

Currently available contents

Junichi Ishida and Issei Ishida, father and son, talk about "the most disturbing father and son in Japan! A New Family Style for Living in the 100-Year Life Era

Tomomi Nishimura, Kaori Tsuchiya, and Yuka Onishi talk about their memories of 80's idols.

Presidents of the Bubble Generation talk about their lives to date and how they plan to live in the 100-year life era.

Brother Cohn talks about overcoming breast cancer and his health in the coming 100-year life era.

Learn from three very popular influencers in beauty, fashion, and makeup [How to look beautiful minus 10 years old].

The contents will include tips on how to live in the 100-year age of life, such as The contents of the seminar will provide hints on how to live in the 100-year age of life.

In addition, the general bjb generation will be able to perform on the same stage as celebrities and showcase the performances they have cultivated.

Guests and contents are subject to change.

I want to dress up and party like I was in the bubble era! I want to connect with the vibrant bjb generation! We hope you will find hints and tips to make your life more enjoyable in the 100-year age of life.

Brother Cohn

Yuka Onishi

■Outline of the event

Date : June 1, 2024 (Saturday) 10:30 - 20:00

　　　　　　　　June 2 (Sun.) 10:30-18:00

Place ： Arena Hall Salon (Tamagawa Takashimaya S・C)

Location ：3-17-1 Tamagawa, Setagaya-ku, Tokyo

Admission : Free of charge, advance registration required ( https://bjbcollection.com/ )

Planning ：bjb collection executive committee

Operation : ENFAM Co.

■bjb official media

HP】 https://bjb.life/

Instagram】 https://www.instagram.com/bjblife/

YouTube] https://www.youtube.com/@bjb2034

Company Profile : Enpham Inc.

Enpharm Inc.

Representative Director : Kotaro Mori

Tokyo Head Office ： 2F Fine Rack Shiba, 2-30-6 Shiba, Minato-ku, Tokyo,

Fukuoka Head Office : 3-6-23 Akasaka, Chuo-ku, Fukuoka City, Fukuoka Prefecture, Japan Fukuoka Head Office ： 3-6-23 Akasaka, Chuo-ku, Fukuoka City, Fukuoka Prefecture

Establishment ： December 25, 2001

Business : "Bringing smiles to the faces of children around the world" is the theme,

　　　　　　 We hold real events that attract more than 300,000 people a year nationwide, operate a community website, and provide a wide range of services.

　　　　　　 Operation of a community website,

　　　　　　 and publishing "Little Mama," a parenting information magazine with a circulation of 500,000,

　　　　　　 We support all people involved in child-rearing through a variety of businesses.

　　　　　　 From 2022, the company will newly develop the "bjb" business targeting the bubble generation.

URL: https://enfam.jp/