Akakara to Hold Summer Hormone Fair at all 147 Akakara restaurants from June 3 (Monday)! Akakara Horumon-yaki, a new summer specialty, will be available at all 147 restaurants from June 3 (Mon.)! ～Let's survive the hot summer with Akakara's deliciously spicy gourmet food! ~~ Akakara's new summer specialty!

2024.05.24 09:30

Kora Corporation

Kora Corporation (Headquarters: Toyohashi City, Aichi Prefecture; President: Yutaka Numazawa), which operates 147 Akakara restaurants nationwide (as of the end of April 2024) under the philosophy of "creating deliciousness and fun," will hold the Summer Horumon Fair at all its restaurants from June 3 (Monday) through August 31 (Saturday). The "Summer Horumon Fair" will be held at all stores from Monday, June 3 to Saturday, August 31. Three types of "Horumon-yaki" (grilled beef or beef offal) will be available at each restaurant: Teppan-yaki, Teppan-yaki, and Yakiniku (barbeque). We hope you will enjoy the delicious spicy gourmet taste of horumon.

At the same time, a new menu item, "hot and spicy hot pot," will also be offered at all restaurants in limited quantities. ＜We hope you will take this opportunity to experience a new way to enjoy Akakara in the summer with "umami spicy" and "super spicy" dishes.

Summer Horumon Fair" special website: https://akakara.jp/pages/horumonfair_2024

Reference: "Geki-Hot Pot" release: https://www.atpress.ne.jp/news/394870

(Left) New specialty "Akakara Horumon-yaki" grilled on a ceramic plate at 4 limited stores (Right) "Umakara Yakiniku" hormone at 95 stores where you can enjoy yakiniku

URL: https://www.atpress.ne.jp/releases/395202/img_395202_1.jpg

(Left)Akakara Horumon-yaki, a new specialty grilled on a ceramic plate, at a limited number of four restaurants

　(Right) "Akakara Horumon" at 95 restaurants where you can enjoy "Umashiri Yakiniku" (spicy grilled meat)

Akakara's hormone is procured directly from specialized suppliers, so the freshness of the hormone is outstanding. The "Summer Horumon Fair" features delicious spicy horumon with an addictive taste that will whet your appetite. Are you feeling tired even before summer arrives due to the unseasonably hot weather? Let's replenish your body with stamina and get through the hot summer with energy.

Three fair menus will be offered at each type of restaurant.

1. a new summer specialty! Akakara Horumon-yaki" grilled on a ceramic plate

Price: 1,518 yen (per person) *A minimum of two servings is required.

URL: https://www.atpress.ne.jp/releases/395202/img_395202_2.jpg

Image of the new menu "Akakara Horumon-yaki" for two

URL: https://www.atpress.ne.jp/releases/395202/img_395202_3.jpg

Image of new menu "Akakara Horumon-yaki" for 2 persons before heating

URL: https://www.atpress.ne.jp/releases/395202/img_395202_4.jpeg

Grilled on a ceramic plate! Akakara Horumon-yaki" POP: full of stamina

Akakara Horumon-yaki, developed based on the concept of "summer version of Akakara nabe," is a new summer specialty that offers a delicious combination of fresh hormone, plenty of vegetables, and ramen noodles as a finishing dish. The "rich flavor and addictive spiciness" that characterizes Akakara nabe can also be enjoyed in the summer Horumon-yaki. It is cooked on a ceramic plate on a tabletop stove in front of customers.

The four stores serving Akakara are: Akakara Yokohama West Exit Store/Kanagawa, Akakara Hamamatsu Hatsuo Store/Shizuoka

　　　　　　　　　 Akakara Kanayama Minamiguchi Store/Aichi, Akakara Toyohashi Hashira Store/Aichi

　　　　　　　　　 https://akakara.jp/pages/horumonfair_2024tb

2. "4 kinds of Teppan Grilled Horumon" with Garlic Miso / Garlic Salt

Price: from 858 yen / at 48 downtown-type stores

URL: https://www.atpress.ne.jp/releases/395202/img_395202_5.jpeg

Teppan Grilled Beef Striped Chow (garlic salt)

URL: https://www.atpress.ne.jp/releases/395202/img_395202_6.jpg

Teppan - Teppan grilled beef hormone mix (garlic miso)

URL: https://www.atpress.ne.jp/releases/395202/img_395202_7.jpeg

Teppan Grilled Hormone with Garlic Miso POP

Teppan Teppan Yaki Horumon is made by frying fresh horumon in lard to enhance its flavor.

You can choose from two types: "garlic miso," which has a rich and spicy flavor, or "garlic salt," which gives you a strong garlic taste. It goes great with rice as well as alcoholic beverages.

Served on a hot teppan grill.

Menu ： Pork Halami, Pork Tongue, Beef Shimachou, MIX

Volume ： Small 80g, Regular 120g, Mega 300g

Stores offering this dish: Hokkaido 2 stores, Tohoku 1 store, Kanto 32 stores, Chubu 4 stores, Kinki 6 stores, Chugoku 2 stores,

　　　　　　　　　 Kinki 6 stores, Chugoku 2 stores, Shikoku 1 store

　　　　　　　　　 https://akakara.jp/pages/horumonfair_2024ht

3. "Umami spicy yakiniku" horumon-yaki (grilled hormone)!　Price: from 396 yen / At 95 suburban stores

URL: https://www.atpress.ne.jp/releases/395202/img_395202_8.jpg

Image of "Umakara Yakiniku" 1 Yakitori

URL: https://www.atpress.ne.jp/releases/395202/img_395202_9.jpg

Image 2: Beef Striped Chow

URL: https://www.atpress.ne.jp/releases/395202/img_395202_10.jpg

Image 3: Akakara Pork Harami

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Image 4 "Umakara Yakiniku" - Hormone

URL: https://www.atpress.ne.jp/releases/395202/img_395202_12.jpeg

POP of "Umakara Yakiniku

At suburban stores, customers can enjoy meat grilled on a tabletop, just like at a yakiniku restaurant. The umami spicy yakiniku and horumon (hormone) menu, which was implemented at some stores last year, was so popular that it will be expanded to all suburban stores nationwide this year for the summer. The yakiniku menu, which is seasoned with a special umami spicy sauce that has a rich flavor, sweetness, and spiciness, is unique to Akakara and cannot be found at other yakiniku restaurants. Enjoy Akakara's unique spicy yakiniku.

A wide variety of 6 kinds of menu: Pork Harami, Pork Tongue, Beef Striped Chow, Japanese Beef Hormone, Chicken Ceseri, Beef Kalbi,

　　　　　　　　　　 Chicken seseri, beef ribs

Stores offering this menu: Hokkaido 2 stores, Tohoku 12 stores, Kanto 17 stores, Chubu 33 stores, Kinki 14 stores, Chugoku 7 stores,

　　　　　　　　　　 Kinki 14, Chugoku 7, Shikoku 8, Kyushu 2

　　　　　　　　　　 https://akakara.jp/pages/horumonfair_2024uy

Original spice "Akakara Fire" to your preference

Akakara Fire" is a table-top spice that can be added to add spiciness. It was developed with the hope that each customer will enjoy it with the spiciness of his or her choice. High quality chili peppers, fried garlic, roasted onions, and several vegetable extracts are added to create an all-purpose seasoning that is not only spicy but also tasty. For those who seek more spiciness and stimulation, please add "Akakara Fire" to customize and enjoy the taste to your liking.

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Akakara Fire POP

Akakara Official X Campaign

Follow the official X account of Akakara and repost the "Summer Hormone Fair" post to win a "5,000 yen off coupon" for 10 winners in a drawing.

Campaign period: May 24, 2024 (Fri.) - June 6, 2024 (Thu.)

For details of the campaign, please visit → Akakara's official X (former Twitter): https://x.com/koraakakara

Characteristics of the Akakara brand

Since the first "Akakara" restaurant opened in Nagoya in August 2003, the restaurant chain has been in business for more than 20 years. The restaurant's signature dish is "Akakara nabe," a hot pot with rich flavor and addictive spiciness, which is popular for its deliciously spicy gourmet food using a unique blend of miso. Once you taste it, you will never forget it. You can also enjoy memorable flavored nabe and grilled dishes, as well as Nagoya's famous miso skewers and chicken wings. There are many enthusiastic fans who seek "Akakara's unique taste" that cannot be experienced anywhere else, and it is overwhelmingly favored especially by women in their 20s and spicy food lovers. Akakara has now expanded to more than 140 stores nationwide, and will continue to challenge further evolution as a top runner in the spicy gourmet market.

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Category：: Goods

Genres：: Food & Beverage Other Lifestyles Economy(Japan)