With a buckle that does not cause metal allergy symptoms New product of "ZUREN" that prevents belt slippage ALL MAT BLACK ZUREN BELT" will go on sale on October 11!

2024.10.08 10:00

noesArk(ノーエスアーク)

Fashion brand noesArk will launch a new line of patented "ZUREN" belts on October 11, 2024 (Friday), using buckles that do not cause metal allergy symptoms and prevent belt slippage.

ALL MAT BLACK ZUREN BELT

Product Features

A non-metallic coating and surface treatment on the buckle creates a matte black finish that does not cause metal allergies even when in contact with the skin. The belt portion also matches the matte black color, creating a calm and stylish overall design.

ALL MAT BLACK ZUREN BELT(DRESS CASUAL) 1

ALL MAT BLACK ZUREN BELT(DRESS CASUAL) 2

ZUREN is a patented product that prevents belt slippage by hooking a button of pants on the U-shaped part of the belt pin.

Hooking the belt pin to the button of the trousers prevents the belt from slipping off.

Belt buckles tend to slip upward, left or right, especially if the size of the pants is larger than the body, and it looks very bad if the belt slips out of place.

Belt slips up/to the left or right

In summer, shirts (underwear) are not worn in, so the belt buckle easily touches the abdomen (skin), causing metal allergy symptoms to occur even more easily. It is unbearable in Japan, where it gets hotter and hotter every year, to wear a shirt with a belt inside. This product is a solution to this problem.

The metal-allergy-resistant buckle and the ZUREN belt's non-slip function make this an innovative belt that has never been seen before.

Product Material

Made of high quality genuine leather, this belt is made of a material that is resistant to leather peeling, which is the biggest problem with belts, and is also wrinkle resistant. The buckle is made of Japanese brass, manufactured in Asakusa, Tokyo. Brass is a high quality material loved by leather lovers and belt lovers for its weight, strength, and handmade look.

ALL MAT BLACK ZUREN BELT(VINTAGE CASUAL)

Product type

ALL MAT BLACK ZUREN BELT(CASUAL)

Product name】ALL MAT BLACK ZUREN BELT(CASUAL)

Matte black belt without stitches is perfect for jeans and other casual styles.

ALL MAT BLACK ZUREN BELT(FORMAL)

Product name】ALL MAT BLACK ZUREN BELT(FORMAL)

This belt is designed with a raised stitching in the center of the belt, making it easy to match with suits and other business fashions. It is also a belt that you want to use when you want to make a decision because the belt will not slip off.

Outline of the product

Product name ： ALL MAT BLACK ZUREN BELT

Price ： 3,980 yen → First-time discount 2,980 yen

　　　　　 (Only at the company's own online store until October 20) (including tax and shipping costs)

Release date : October 11, 2024 (Friday)

Sales area: Nationwide, (Available on Amazon.com in the U.S.)

Sales location: In-house online store

　　　　　 https://www.noesark.tokyo/allblackbelt

　　　　　 Amazon store URL

　　　　　 https://www.amazon.co.jp/stores/noesArk/ALLMATBLACKZURENBELT/page/20FC083D-366A-4B0D-8D16-2C1F84710976?ref_=cm_sw_r_ud_sf_stores_B 46c6s3ghht1ra17a6w0

Summary of the executor

Name: noesArk