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(Yamagishi's Sales of Disaster Prevention Supplies Increase 1.6 times Compared to Last Year Increased awareness of disaster prevention among local residents

株式会社山岸

Yamagishi Corporation (Representative: Shinji Yamagishi, Head Office: Awara City, Fukui Prefecture), which operates home centers, remodeling specialty stores, and mobile supermarkets mainly in Fukui and Ishikawa prefectures, has seen an increase in sales of emergency supplies, with a 160% increase from January 2024 to October 2024 compared to the previous year. In response to the earthquake in January 2024 and the torrential rains in September 2024, each store has created an emergency supply corner in response to customer requests. The disaster prevention supplies that are scattered in various sales areas are now gathered in one place, making it easier for customers to purchase them, and we have received feedback that this is very convenient.



Customers are becoming more aware of disaster prevention and demand for disaster prevention supplies is increasing.

On January 1, 2024, the Noto Peninsula earthquake struck the Noto region of Ishikawa Prefecture, and our Tazuruhama store suffered extensive damage. In addition, the government called for special precautions in accordance with the Nankai Trough Earthquake Temporary Information (huge earthquake warning), Typhoon No. 10 approached, and on September 21, 2024, the Okunoto Torrential Rains occurred. The repeated reports of disasters are expected to heighten residents' awareness of disaster prevention.



Our disaster prevention goods sales floor with a large selection of products has been well received.

Under such circumstances, our sales of disaster prevention supplies are increasing 1.6 times compared to last year. Although some products are in short supply and are not yet in stock, we have developed a wide variety of emergency supplies to better meet customer needs.


The products that are selling particularly well are,


Emergency backpacks containing daily necessities and foodstuffs for evacuation

Poles and mats to prevent furniture from toppling over during earthquakes

Collapsible water tanks


etc. In addition, sales of sandbags, bull sheets, and curing tape are also strong.


As for disaster prevention backpacks, we have had customers from various households purchase them, saying, "I didn't know such a convenient product existed" or "I feel safe with this one.

We also handle a small number of products such as generators, mobile batteries, and radios.



Details of stores handling emergency supplies

Currently, we have the following six stores that sell emergency supplies at home centers.


Super Home Center Yamaki Asahi (Fukui Prefecture)

Super Home Center Yamaki Shinkaga (Ishikawa Prefecture)

Super Home Center Yamakishi Kawakita (Ishikawa Prefecture)

Super Home Center Yamakishi Tazuruhama (Ishikawa Prefecture)

Home Center Yamakishi Kanazu (Fukui Prefecture)

Home Center Yamakishi Kaihatsu store (Fukui Prefecture)


Each store has now secured stock of disaster prevention backpacks, which have been in short supply for a long time.

Other disaster prevention goods are also being sold in large quantities.



Future development

The importance of disaster prevention is expected to increase in the future. We will continue to develop the sales floor of disaster prevention supplies as a permanent sales floor, rather than a transitory one.



Company Profile

Name: Yamagishi Corporation

Location: 1-8-13 Omizo, Awara City, Fukui Prefecture, 919-0628, Japan

URL : https://www.yamakishi.co.jp/

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