Hokuriku Artists Draw Special "Fuku-Ebisu" Designs Art event held in Ebisu, Shibuya to commemorate the sale

aQ-studio Inc. (Head office: 1-26-10 Aoi, Higashi-ku, Nagoya City, Aichi Prefecture; main base of operations: Kanazawa City, Ishikawa Prefecture; Representative Director: Takuto Nagai) has designed a can of "Fuku-Ebisu" to be sold by Sapporo Breweries Ltd. This design was created as part of the "HART project produced by aQ-studio" initiative.

The "Fuku-Ebisu" limited edition can design went on sale nationwide in limited quantities on December 3. To commemorate the release, "Fukue Ebisu ART GALLERY" will be held at two venues from December 7. During the event, artists from the "HART project" will exhibit their works and distribute limited special offers.

What is HART project?

HART project produced by aQ-studio" is a project led by aQ-studio, a company based in Kanazawa, Hokuriku, with the vision of "from Hokuriku to all over Japan and the world. The project aims to create a venue for young artists to present their works and to expand the potential of art through exchange.

This collaboration is an activity that embodies the theme of the Yebisu Beer brand: "We can change the world because we are having fun. This collaboration was made possible by the HART project's empathy for the activities that embody Evisu Beer's brand theme, "Because we are having fun, we can change the world.

About aQ-studio

aQ-studio is a planning, production, and sales company that was established to break through the current situation in which it is difficult for graduates of art and music universities to make a living solely through art, based on the theme of "making art accessible.

With its atelier in Kanazawa City, Ishikawa Prefecture, the company creates visuals and designs advertisements utilizing the individuality and skills of oil painters and other artists. We aim to bring out the appeal of companies and brands through art and deliver them to the world.

Designed by Masaki Akiyama, aQ-studio's resident artist

Masaki Akiyama, oil painter and exclusive artist for aQ-studio, Inc. designed the "Fuku-Ebis" can.

Design Concept

The "Fuku-Evis" can depicts a majestic Mt. Fuji and a pretty plum flower, symbolizing good luck during the year-end and New Year holidays.

Akiyama's strong touch and vivid colors are combined to create a work full of life. Through this design, we express the coming of the New Year, which is full of splendor and hope.

Comment from Masaki Akiyama

I am very honored that my work was chosen for the year-end and New Year's edition of "Fuku-Ebisu," a familiar Evisu beer from long ago. I put my own expression into the motif of Mount Fuji and plum blossoms. I hope you will pick up the powerful design and enjoy it. I am also happy that the spotlight has been placed on Kanazawa and Hokuriku, where I am based, and I would like to continue to show the world the appeal of local artists."

Event to Commemorate the Launch of "Fuku-Ebisu

To celebrate the launch of "Fuku-Ebisu," "Fuku-Ebisu ART GALLERY" will be held as follows. During the event, artists belonging to the "HART project" will exhibit their works and offer limited special offers.

Event Outline

Event name: Fuku-Ebisu ART GALLERY

Description: Exhibition of artworks based on the theme of "Fuku-Ebisu" by 10 young artists including Masataka Akiyama, an exclusive artist of aQ-studio Inc.

Sampling of "Fuku-Ebisu cans" and mini posters will be given as a special offer at RAYARD MIYASHITA PARK in Shibuya.

Schedule

Venue: RAYARD MIYASHITA PARK

Venue: MIYASHITA PARK South2F atrium, 6-20-10 Jingumae, Shibuya-ku, Tokyo Period: December 7 - December 8, 2024 Hours: 11:00 - 21:00

YEBISU BREWERY TOKYO Venue

Location: 20-1, Ebisu 4-chome, Shibuya-ku, Tokyo Period: December 9 - 26, 2024 Hours: 12:00 - 20:00 weekdays / 11:00 - 19:00 weekends and holidays Closed: Tuesdays (or the following day if Tuesday is a national holiday), year-end and New Year holidays

Visitor benefits (at RAYARD MIYASHITA PARK only)

Fuku-Ebisu can sampling: One can of Fuku-Ebisu per person over 20 years old who is not driving a car will be presented. Mini Poster Present: Those who post "Fuku-Ebisu cans" on SNS (X, Instagram, Facebook) will receive one mini poster of the artwork (available from a total of 10 types).