New Flavor of Energy Gel "CARNOPOWER ENERGY" Introduced! Caffeinated Ginger Ale Flavor to be Available from December 17 (Tuesday)
~Carnosine formula to support recovery during exercise. New standard for next-generation energy supplementation.
浜理薬品栄養科学株式会社
Hamari Nutritional Sciences Corporation (Head office: Osaka, Japan; President: Tokiro Takami; hereinafter "HAMARI") has added a new flavor, ginger ale flavor (with caffeine), to its CARNOPOWER ENERGY energy gel, which provides both energy and recovery support, and will begin sales on Tuesday, December 17, 2024. CARNOPOWER ENERGY" energy gel will be available from December 17, 2024.
CARNOPOWER ENERGY" is a revolutionary gel-type supplement that supplies carbohydrates as a source of energy and at the same time allows easy ingestion of carnosine, an imidazole dipeptide that supports recovery. The convenience of being easily ingested with one hand during exercise and the realization that it supports muscular endurance have gained support, and the product sold out in only two months when it was launched in May 2024.
The new ginger ale flavor contains 20 mg of caffeine. It is expected to support performance in the latter half of the day, when fatigue reaches its peak, and help maintain concentration. The synergistic effects of the refreshing ginger flavor and caffeine provide powerful support for athletes to "go the extra mile. CARNOPOWER ENERGY" has been developed to maximize the performance of athletes and all those who enjoy exercising on a daily basis. Enjoy the new ginger ale flavor.
CARNOPOWER ENERGY" URL: https://www.hamari-health.jp/shop/product_categories/carnopower-energy
Development background
It was born from the voices of athletes.
Eight years have passed since CARNOPOWER was born. We have been providing "CARNOPOWER DAILY" to support athletes in their daily lives and "CARNOPOWER STICK", which is ideal before a race. In the process, a new requirement was for an easy-to-swallow liquid-type gel that could easily replenish energy during a race.
We want you to not only replenish your energy, but also maximize your performance."
The new energy gel contains imidazole dipeptide (carnosine), an ingredient that supports recovery during the race and encourages the athlete to push harder in the final stages of the race.
[Birth of ginger ale flavor
Since its launch in May 2024, CARNOPOWER ENERGY RAMUNE flavor has been supported by many athletes and established as a standard energy supplement.
It has been especially appreciated for its ease of use and functionality in endurance sports and in situations that require performance for long periods of time.
In response to requests from athletes for support to help them maintain focus in the latter half of the season, when fatigue reaches its peak, we began development of a new flavor. Based on many of the comments, a refreshing ginger ale flavor was adopted.
The ingredients include 20 mg of caffeine to make it easier to maintain concentration in the latter half of a race or during critical phases when fatigue can set in.
Through repeated trial and error, we have perfected a product that combines a refreshing taste with functionality.
With the RAMUNE flavor as a standard energy supplement and the Ginger Ale flavor as an option for concentration, this lineup of products supports all athletes with a choice of flavors to meet their individual needs.
Product Features
(1) Gel developed for athletes who love CARNOPOWER
Carno Power is used by many top athletes, including the Chuo University Ekiden team, Yamato Yoshii of Toyota Motor Corporation's long-distance track and field team, and athletes competing in international triathlons. Eight years after its launch, the product is rapidly gaining popularity, especially in sports scenes where endurance is required.
CARNOPOWER supports athletes' comfortable sports life with three lineups.
CARNOPOWER: Daily intake of carnosine supports the body's resistance to fatigue.
CARNOPOWER STICK: Double the amount of carnosine, ideal for race day.
CARNOPOWER ENERGY: Provides an easy way to replenish energy during a race.
Developed especially for athletes who find it difficult to maintain their performance due to fatigue in the latter half of a race, the energy gels are ideal for CARNOPOWER users and those who enjoy endurance sports.
The new ginger ale flavor contains 20 mg of caffeine. It is designed to support "one more effort" in the latter half of the season when fatigue tends to accumulate, and provide powerful backup to maintain performance.
(2) Not just energy. Contains imidazole dipeptide and carnosine, which are essential for endurance
What is carnosine?
Carnosine is an ingredient abundant in animal muscle and plays an important role in human muscle and brain. It is effective in supporting endurance-intensive exercise and instantaneous movements that require power, as well as in last spurt and post-workout recovery.
Since carnosine levels in muscles can decrease with age and diet, it is important to consciously consume carnosine. Continuous supplementation of carnosine helps improve endurance and muscle strength. It is an ingredient that is attracting attention, especially among athletes.
■Why is carnosine important?
Carnosine is abundant in fast-twitch muscles and is especially effective in situations where instantaneous force and last-ditch effort are required. It also helps maintain performance during prolonged exercise by supplying energy.
Why choose Carnosine?
Carnosine is a type of imidazole dipeptide, but it is carnosine that is particularly important in humans. Compared to other imidazole dipeptides, carnosine is supported by athletes in many sports because its role is more suitable for the human body.
■Safe quality made in Japan and manufactured in-house
HAMARI's Carnosine is manufactured under strict quality control in Japan.
(3)Contains palatinose for carbohydrate, an important source of energy
CARNOPOWER ENERGY" contains palatinose, which is absorbed slowly, in addition to fructose, which is absorbed quickly, as an energy source. This combination provides an ideal energy balance especially for endurance sports.
What is palatinose?
Palatinose is one of the sugars found in nature, such as in honey. It has the same energy as common sugars (4 kcal), but is absorbed at a slower rate, about 1/5 that of sugar, helping to provide sustained energy.
It is suitable for nutritional supplementation during aerobic exercise, where the burning of lipids is promoted by preventing a drop in blood sugar levels during exercise, and is expected to improve performance, especially in endurance sports. It is also reported to help maintain concentration, making it the ideal sugar for energy supply during long-duration sports.
Palatinose official HP" URL: https://www.palatinose.jp/
(4) New package design to increase tension during exercise
The new package design has been redesigned with a more sophisticated design that raises the tension while utilizing the "sense of elevation" of the previous version.
In addition, the "Pegasus" icon was adopted as the new symbol of the brand. The Pegasus, a mysterious being that keeps flying in the sky, is the symbol of the brand, which combines the characteristics of both a horse and a bird, rich in carnosine.
Product Outline
Product name :CARNOPOWER ENERGY GINGER ALE Flavor <Caffeine+> Launch date : December 2024
Release Date : December 17, 2024 (Tuesday)
Flavor : Ginger ale flavor
Contents/price: 346 yen (tax included) for 1 piece / 3,456 yen (tax included) for 10 pieces (in a box)
Size : Approx. 135mm (length) x 70mm (width) (1 piece) / 72mm (width) x 109mm (depth) x 136mm (height) (box)
Sales location: HAMARI's official online health food store
HAMARI's Health Food Official Rakuten Market Store
https://www.rakuten.co.jp/hamari-health/
Other sports stores
URL : https://www.hamari-health.jp/shop/product_categories/carnopower-energy
Other related products
Product name : CARNOPOWER ENERGY RAMUNE Flavor
Flavor: RAMUNE Flavor
Contents / Price : 1 piece 346 yen (tax included) / 10 pieces (in a box) 3,456 yen (tax included)
Size : Approx. 135mm (length) x 70mm (width) (1 piece) / 72mm (width) x 109mm (depth) x 136mm (height) (box)
Sales location: HAMARI's official online health food store
HAMARI's Health Food Official Rakuten Market Store
https://www.rakuten.co.jp/hamari-health/
Other sports stores
URL : https://www.hamari-health.jp/shop/product_categories/carnopower-energy
Product name: CARNOPOWER DAILY
Price : 5,832 yen (tax included)
Contents: 1 piece (120 capsules, approx. 30 days' worth)
Size: Approx. 48mm (diameter) x 91mm (height)
URL : https://www.hamari-health.jp/shop/product_categories/carnopower
Product Name : CARNOPOWER STICK
Flavor : Grapefruit flavor
Price : 3,240 yen per unit (tax included)
Contents : 1 piece (4.5g x 7 pieces)
Size : W 120mm (width) x H 190mm (height) x D 20-25mm (thickness)
Individual package: Width 38mm x Height 120mm
URL : https://www.hamari-health.jp/shop/product_categories/carnopower-stick
Company Profile
Company name: Hamari Nutritional Sciences Corporation
Representative: Tokiro Takami, President and Representative Director
Location : 7F Kitahama Matsuoka Building, 2-1-26 Kitahama, Chuo-ku, Osaka-shi, Osaka 541-0041, Japan
Establishment : July 27, 2016
Business : Purchase and sales of food ingredients, food additives, cosmetics, cosmetic ingredients, and health foods
Capital : 10 million yen
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