Blue Blueberry Farm" upcycled model Sales of dried fruits produced with the aim of solving food loss began sequentially.

Aomado LLC (Head office: Sendai City, Miyagi Prefecture; Representative: Go Yamadera), which manufactures and sells additive-free dried fruits under the "BLUE BLUEBERRY FARM" brand, will begin selling upcycled dried fruits from supermarkets that have been sold out at department stores. The company will begin selling the products through its official online store, department store supermarkets and direct sales outlets of agricultural products.

Normally, fruits for dried fruits are purchased from farmers, but in the "BLUE BLUEBERRY FARM upcycling model," the company takes in fruits that are still edible but have been sold out at supermarkets affiliated with department stores, and uses them as ingredients for dried fruits. This model is based on BLUE BLUEBERRY FARM's concept of "eliminating waste. Dried fruits are made without sugar and additives, and are dried at low temperatures to preserve the nutritional value of the fruit. This is a mixed dried fruit of various fruits that contributes to both the environment (food loss reduction) and the body (additive-free), and is ideal for those who are concerned about taking in too much sugar but still want sweetness.

Official website] https://blueblueberryfarm.jp/

We want to eliminate food loss! The bounty of the earth is delicious to the last. Seasonal dried fruit mix made by farmers.

BLUE BLUEBERRY FARM upcycling model

We want to eliminate "mottainai" as much as possible.

Dried fruits condense the flavors of the fruits and vegetables they are grown in. Sweet fruits will taste sweeter and sour fruits will taste more sour. This means that you can feel the taste of the fruits that farmers have painstakingly produced more. As a farmer myself, I have wondered if it is possible to reduce the amount of such lovely fruits and vegetables that are disposed of in the form of out-of-specification or cut-off products.

As one of the ways to do so, we are starting the "BLUE BLUEBERRY FARM Upcycle Model. We are making products every day, experimenting with drying temperatures and times over and over again so that we can produce dried fruits that highlight the flavors of the produce we have gone to the trouble of saving.

When people taste our products or sample products, they say, "It's so sweet! It is totally different from the dried fruits I have eaten in the past," or "It is more moist than I expected, and I can feel the fruit as it is! I sometimes receive comments such as, "This is so different from the dried fruits I have eaten in the past! I feel happy, but I am also relieved that I was able to successfully deliver the taste of the produce. I feel relieved. I hesitate to add sugar or additives to dried fruits because I feel that it would change the taste of the produce.

We make dried fruits and vegetables so that we can deliver the taste of the produce itself to people who are particular about their health and the environment.

We want to eliminate food loss! The bounty of the earth should be tasty to the last. Seasonal dried fruit mix made by farmers. Outline of the "Seasonal Dried Fruit Mix"]

The contents of the mixes change according to the produce we purchase at the time.

At first, we prepare five types from A to E. Below is an example of a mix.

Other types can be found here.

https://shop.blueblueberryfarm.jp/products/foodloss_dried_fruit

■Type A (apple, grape, persimmon)

Price: 540 yen (tax included)/bag

Volume: 20g

B type (apple, pear, melon)

Price: 540 yen (tax included)／1 bag

Capacity: 20g

*This product contains no additives.

Ingredients are fruits only.

Type A (apple, grape, persimmon)

B type (apple, pear, melon)

[Expansion to other products - as ingredients for fruit tea and sangria base

Fruit tea and sangria base already on the market also contain some dried fruits made from fruits purchased through the "BLUE BLUEBERRY FARM upcycling model" as ingredients.

Examples of "BLUE BLUEBERRY FARM Upcycle Model" products

Sangria base that makes you feel like you are drinking in an orchard

Rich, authentic sangria can be easily made.

Price: 1,180 yen (tax included) per bag

https://shop.blueblueberryfarm.jp/products/sangriabase_b

Non-sugar Japanese black tea de fruit tea [mandarin oranges, lafrance, pineapple, kiwi

A fragrant, non-sugar fruit tea with the sweetness of fruit.

https://shop.blueblueberryfarm.jp/products/fruit_tea_c

Sangria-based, like drinking in an orchard

Non-sugar Japanese black tea de fruit tea [mandarin orange, lafrance, pineapple, kiwi].

About Aomado LLC.

Connecting people through the business of agriculture.

Vegetables that are misshapen. Fruits that are overripe. There are many "substandard" fruits and vegetables that are discarded even though they are still good to eat.

It would be a waste if the farmers' produce, which they have carefully and wholeheartedly grown, does not reach the people who eat it because it is out of standard.

Therefore, we would like to deliver the deliciousness of fruits and vegetables to more people in the way that we can.

We can do this because we are blueberry farmers who share the same passion as the farmers.

We want people to eat vegetables full of nutrients and stay healthy.

We want our customers to taste the fruit at its most delicious moment.

Our products carry the farmers' thoughts and feelings, and we connect them to the people who eat them. This is Aomado's mission.

With this desire to do something about "mottainai" (what a waste) as our driving force, we strive to create products that will make people who eat them feel that they are truly delicious.

Company Profile

Company name: Aomado Limited Liability Company

Head Office: 12-5 Kamado-Nishi, Yumoto, Akiu-cho, Taihaku-ku, Sendai City, Miyagi Prefecture

Representative: Go Yamadera

Business description: Production and sales of processed fruit and vegetable products, planning and sales of masking tapes

Establishment : February 2022

HP : https://blueblueberryfarm.jp/