New service to help architectural design firms with PR and public relations! A new service to support PR and public relations for architectural design firms is now available!
From customer attraction strategies to website production and SNS operation. We provide a complete PR support package designed from the viewpoint of a design firm that "lacks the manpower and know-how for PR". We provide complete support for public relations with a support package created from the perspective of the field.
株式会社fuun(フウウン)
fuun Corporation (Shinjuku-ku, Tokyo; Representative: Kazuko Washio; hereafter "fuun") will begin offering its "Marunouchi OK! PR Entrusting Pack" in May 2025 for architectural design firms and spatial design firms to ease the burden of public relations work.
PR Package for Architectural Design Firms
Background of the "PR Entrust Us Pack
We provide total support for building the foundation necessary to strengthen the firm's visibility, including web marketing strategies for attracting clients and recruiting, production of announcement pages, SNS operation, mail magazine design, and production of various sales promotion tools, just in time for the timing of active previews and internship recruitment.
Many architectural firms and spatial design firms are busy with their main design work and PR takes a backseat. fuun has seen the realities of such firms and, from the firm's perspective, offers a minimalistic and quick support package that covers everything from strategy to execution to gain recognition while optimizing support for each of your concerns. We offer packs.
If you get it right now, the next time you need to hold a preview or recruit, it will be much easier!
The "PR Entire Package" is designed not only to respond to the real concerns of the frontline, such as "I want to concentrate on design, but I also need to make announcements...," but also as a "system that makes it easier to take the next step.
For example, many people apply for previews using Google Forms, but by using a customer management tool such as HubSpot, it is possible to manage everything from automatic replies, reminders, participant management, and subsequent customer follow-up in one place. Once the environment is in place, it can be smoothly deployed at the next preview or event, and a public relations structure is in place.
Also, in recruiting interns, students today routinely use SNS as a source of information for selecting companies. That is why, if a strategy is initially formulated and posts and account operations are in line with an algorithm, it is more likely to lead to regular entries that do not end with a one-off event.
The timing of the upcoming "previews and intern recruitment" is an opportune time to review the PR leads and tools. Even if you would like to operate your own PR operation in the future, having an outside professional prepare it for you at first will make it much easier for you to operate it in-house and take it over.
Service Features
The team with strong expertise in architectural and spatial design web design is able to design the website based on the characteristics of the industry.
Flexible "combination-type" support that allows you to select only the support you need, depending on the issues you face.
We can provide services even if you have almost no materials or drafts.
Continuous support and in-house PR support are also available upon request.
Examples of support content combinations (common consultation patterns)
1] You want to review your office for a new target audience.
Brand strategy planning
Website renewal (3-page structure)
・Design and distribution of e-mail magazine
2】We want to attract customers for previews of completed buildings.
Dedicated announcement page + application form
SNS announcement material production
Flyer design creation
Press release creation + thumbnail creation
Creation of a press release and thumbnails
Creation of e-mail newsletters
3】If you want to recruit interns, but have no way to announce it on social networking services, you need to design a strategy for recruiting leads.
Strategic design of recruiting leads
Planning of Instagram posts + template design
Operation and analysis support
4] We want to rework our existing website.
Update of the announcements/news section
Creation/updating of case study pages
Establishment of an online meeting form
We not only act as a PR agency, but also provide support for in-house production
Example fees (excluding tax, with cooperative pricing)
1】Branding & site renewal (3 pages): ¥400,000
2】Support for attracting visitors to previews (1 page site + application form + SNS materials): 120,000 yen
+Press release + thumbnail creation: ¥36,000
+ Creation of e-mail magazine: ¥36,000
3】SNS operation for recruiting interns: ¥60,000
4】Creation of new existing page (1P): 36,000 yen / Update work: 6,000 yen
*Fees and contents can be customized flexibly.
*Creative support such as photography, logo creation, etc. is also available.
*For ongoing requests, we will propose a plan that meets your needs, such as monthly/hourly rates.
Cost for collaborative partners is 0 yen.
| Special price for website production and SNS PR
fuun is looking for architectural design firms and spatial design firms to collaborate with us in the area of web marketing, including this "PR Entire Package".
The following are the target clients.
Architectural design firms and spatial design firms interested in web marketing, including website production and SNS operation.
We are looking for architectural design firms and spatial design firms that are interested in web marketing, including website production and SNS operation.
Application Requirements
There is no cost involved in the collaboration.
No expertise in web marketing or branding is required, so please feel free to consult with us even if you are new to the field.
Advantages of collaboration
We offer special rates for various measures provided by fuun to our collaborative partners. In the past, some firms that have become collaborative partners have achieved website production at half the regular price.
Collaborative partner application form: https://fu-un.com/contact/
Case Study: Public Relations Support for "ENCODE" Event to Promote the Appeal of Structural Design
The "Public Relations Entire Pack" is based on public relations support for "ENCODE TALKS vol. 2," a talk event for architectural students and structural engineers to discuss careers at atelier design firms and the future of the architectural industry, and was brushed up based on practical responses and operational results.
The event was held as a talk event to deliver the thoughts and dialogue of the speakers under the theme of "Structuralists and Students Meet.
FUUN provided the following support from the launch of the event.
Planning, design, and production of the special event page
Installation of an application form and a system for managing applications and visitors using HubSpot
Planning and visual creation of SNS announcements, including introductions of speakers and participation leads
Planning, copying, and visual creation for SNS postings
Design of pre- and post-event email newsletters and support for distribution of announcements on the day of the event
Organize templates in anticipation of in-house design and distribution
Our approach of thinking together about "what, how, and to whom" rather than simply creating tools was well received as an opportunity to broaden the appeal and relationships of the structural engineer profession.
By entrusting us with a complete set of necessary tools, we built a web marketing foundation for the continuation of the event as a "publicity mechanism that can be used in the next event".
In fact, there have been concrete examples of PR activities leading to successful recruitment results, such as students who participated via SNS applying for internships or part-time jobs at the structural design firms that spoke at the event.
We have worked with atelier offices and space design firms on numerous occasions.
Finally, we aim to create an environment where "makers" can concentrate on "creating.
As a "web production company that supports manufacturing companies," fuun supports manufacturing companies throughout Japan with a focus on web marketing.
At the core of our work is our desire to create an environment where creators can concentrate on their original creative work.
The issues related to public relations and recruitment for architectural design firms are just one of the symbols of this desire.
Although design firms are required to have a high level of expertise and thought, they often lack the means, know-how, and resources to communicate their appeal and commitment to society.
That is why we aim to solve resource issues and build a "foundation for communication" by not simply sending out information through websites and SNS, but by considering the overall strategy as web marketing and preparing the overall structure of the measures themselves.
fuun will continue to accompany the manufacturing scene through web marketing in order to realize an environment in which "makers" can face "creation" in a straightforward manner.
Company Profile
Company name: fuun Inc.
Establishment : May 2024
Location: 2-14-4-305 Shinjuku, Shinjuku-ku, Tokyo
Representative : Kazuko Washio
Website : https://fu-un.com/
Official X : @fuun_press https://x.com/fuun_press
Official NOTE : @fuun_inc https://note.com/fuun_inc
The first "u" is the correct letter with macron
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