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Subaru Releases Smartphone Case in the Real Color of SUBARU "IMPREZA"! Smartphone case reproduced in the actual car color of SUBARU "IMPREZA" is now on sale!

エンターテインメントマーケティング株式会社

Entertainment Marketing Inc. (located in Yokosuka City, Kanagawa Prefecture) has released a smartphone case that reproduces the colors of the actual SUBARU "IMPREZA" car using automotive paints as an officially licensed SUBARU product.

The coloring of the "IMPREZA" is a useful color lineup that can be utilized in any kind of coordination, from sporty colors to colors that can be used for business purposes.

We have also reproduced pearl and metallic colors, which most smartphone cases on the market cannot achieve.


IMPREZAのボディカラーのスマートフォンケース・カラーラインナップ

Smartphone case color lineup for IMPREZA body colors

アイスシルバー・メタリック イメージ

Ice Silver Metallic image

ピュアレッド イメージ

Pure Red image

オアシスブルー イメージ

Oasis Blue image

クリスタルブラック・シリカ イメージ

Crystal Black Silica image


muomou SHOP SUBARU Smartphone case

https://muo-mou.com/subaru



Product Planning Background

Most smartphone cases on the market are generally printed with ink, and the imitated colors are less vivid and less presentable. Therefore, we came up with the idea of using paint to achieve vivid colors like nail polish in smartphone cases.

In addition, since smartphones are placed in a variety of environments, we considered using automotive paints and coatings with strong weather resistance and stain resistance. To maximize the characteristics of the product, we came up with a smartphone case that actually reproduces the color of a car, and commercialized it.



■Product Features

<Reproduction of actual car body color using automotive paints and coatings

This smartphone case uses automotive paints and coatings to reproduce the color and texture of a real car. Unlike ordinary smartphone cases, these cases are not printed with CMYK ink, but instead reproduce realistic colors by mixing automotive paints based on the color number of the actual car. These smartphone cases have vivid and deep colors that cannot be achieved with printing inks. In addition, the smartphone case reproduces finely designed pearl and metallic colors that are typical of automobiles, which cannot be achieved with many smartphone cases on the market.


<Strong weather resistance and stain resistance

Automotive coatings are weather resistant and resistant to discoloration even when constantly exposed to direct sunlight and ultraviolet rays in midsummer. Coatings also have antifouling properties that maintain surface quality even when exposed to sand, mud, stones, asphalt, etc. while the car is in motion. These performance features are realized in a smartphone case as it is.


<Compatible not only with iPhone, but also with Xperia, Pixel, AQUOS, and other Android models.

The usage ratio of iPhone and Android in Japan is 50-50, but there are many models of Android, and the number of distribution of each model is small, which makes face-to-face sales inefficient, so most smartphone cases sold at general retail stores are often only for iPhone. This product is compatible not only with the iPhone, but also with various Android models, making it a product that can be used by Android users as well.



■Product Specifications

Price : 5,995 yen (tax included)

Size :Applicable to iPhone and Android models

Material :Polycarbonate

Sales location : muomou SHOP, our sales site https://muo-mou.com/subaru

     We are also considering selling at car dealers.


<Color

Crystal White Pearl (K1X)

Magnetite Gray Metallic (P8Y)

Ice Silver Metallic (G1U)

Crystal Black Silica (D4S)

Pure Red (M7Y)

Sapphire Blue Pearl (WCH)

Daybreak Blue Pearl (ZDC)

Oasis Blue (XDA)



Company Profile

Company name: Entertainment Marketing, Inc.

Representative: Hisayoshi Kato, Representative Director

Location: 102 YRP Venture Building, 8-3 Hikarinooka, Yokosuka, Kanagawa 239-0847, Japan

Establishment : February 2020

Business description: Manufacture and sale of sundry goods such as smartphone cases; operation of web services



For inquiries from customers regarding this matter, please contact

Entertainment Marketing Inc.

MAIL: support@muo-mou.com