WACHA Launches Limited-Edition “Blue Butterfly Matcha – Salty Lychee” on August 18 for Butterfly Pea Day

Enjoy the sweetness of lychee & the freshness of sun-dried salt

2025.08.19 09:30

WACHA Inc.

WACHA Corporation (located in Shibuya-ku, Tokyo), a fusion of Japanese tea culture and modern wellness, has launched a new summer-only product, Blue Butterfly Matcha - Salty Lychee, in time for Butterfly Pea Day, August 18, 2025.

Sales website: https://wachaworld.base.shop/

The bright blue color comes from the tropical flower butterfly pea. The addition of the gentle sweetness of lychee and a pinch of natural salt gives it a refreshing "sweet-savory" taste. In addition, a sprinkling of edible lame powder creates a special "summer drink" that sparkles in the light.

＜8月18日『バタフライピーの日』限定発売＞

＜The drink will go on sale on August 18, Butterfly Pea Day, for a limited time only.

A surprising experience that changes color.

When acidic drinks such as lemon juice or cider are added, the blue color changes to a fantastic purple. The "magical matcha experience" that changes both appearance and taste is perfect for social networking and summer home parties.

＜モルフォ蝶の神秘的なイメージの抹茶＞

<Matcha green tea with the mysterious image of a morpho butterfly

＜ブルーからパープルへの大胆な色変化＞

<Bold color change from blue to purple>.

Limited quantity and special package

Blue Butterfly Matcha - Salty Lychee" is available in limited quantities only in summer. The special packaging with butterfly motifs makes it ideal for gifts and souvenirs.

＜キラキラと輝くモルフォ蝶をイメージ＞