Specializing in Anko (red bean paste) and butter with a blend of Japanese and Western sweets Autumn has arrived at Atami Bataan!　The autumn-only "Atami Bataa-An Pan" with whole chestnuts wrapped in it goes on sale on Saturday, September 6. Atami Bataa Anpan" with a whole chestnut wrapped in it goes on sale on September 6 (Sat)!

～Bataa Anpan Manju [Chestnut]" and "Bataa Andorayaki [Mont Blanc]" are also available!

2025.09.03 11:00

株式会社フジノネ

Mataichi An Atami Bataan (Atami City, Shizuoka Prefecture), a specialty sweet store specializing in sweet bean paste and butter with a blend of Japanese and Western flavors, will launch seasonal products, Atami Bataan Anpan (chestnut bun), Atami Bataan Anpan Manju (chestnut bun), and Bataan Andorayaki (Mont Blanc), from September 6, 2025 (Saturday). The new products will go on sale on September 6, 2025 (Saturday).

[Official] https://www.atami-butter-an.com/

[Mail order] https://atami-butter-an.shop-pro.jp/

熱海ばたーあんが贈る秋の味わい！栗づくしの3品が登場

Atami Bataan presents the taste of autumn! Three chestnut-filled items are now available!

The taste of autumn with Mataichi An's sweet bean paste, butter, and sweet chestnuts!

Atami Bataian opened in August 2021, specializing in sweet bean paste and butter, a blend of Japanese and Western sweets, in collaboration with Mataichi An, a long-established Japanese sweets store that has represented Shizuoka since its establishment in 1871. The shop's many creative sweets, which combine homemade red bean paste made from Hokkaido Erimo azuki beans and mild butter, which Mataichi An has passed down for over 150 years, have been very well received by customers of all ages, especially the signature product, Atami Bataa Anpan. In particular, the signature product, "Atami Bataa Anpan" has become a very popular item, selling a cumulative total of more than 1.25 million units (as of July 2025).

The "Atami Bataa Anpan [Chestnut Hitobu]" is made with whole chestnuts, the "Atami Bataa Anpan Manju [Chestnut]" is made with chopped chestnuts and sweet red bean paste, and the "Bataa Andorayaki [Mont Blanc]" is made with chestnuts and hojicha (roasted green tea). The three products will be on sale. Please enjoy the autumn taste of Mataichi An's sweet bean paste, butter, and sweet chestnuts.

Three new products that allow you to fully enjoy the autumn taste of chestnuts are now available.

Atami Bataan Chestnut Anpan [Chestnut Hitobu].

Atami Bataa Anpan is an autumn-only bread with a whole chestnut wrapped in it. The butter cream is also made with chestnut paste, giving it a luxurious taste that allows you to enjoy the texture of the chestnuts to the fullest. Limited quantities available every day.

＜Outline of the product

Product name: Atami Bataa Anpan "Chestnut Hitobu

Date of release: September 6, 2025 (Saturday)

Price ： 550 yen per piece

Allergy：Wheat, milk, eggs, soybeans

熱海ばたーあんパン【栗ひとつぶ】 1個550円

Atami Bataa Anpan [Chestnut Hitotsubu] 550 yen per piece

Atami Bataa Anpan Manju [Chestnut] - Atami Bataa Anpan Manju [Chestnut] - 550 yen per piece

Mataichian's sweet bean paste and chopped chestnuts are combined with fine butter and wrapped in bread-like bun dough and baked. The top surface is also topped with sweet chestnuts, adding to the flavor of the season. It is recommended as a souvenir of Atami.

<Product Outline> Product Name: Atami Batata

Product name: Atami Bataa Anpan Manju [Chestnut].

Date of release: September 6, 2025 (Saturday)

Price: 290 yen per piece, 990 yen for a package of 3,

　　　　　　　990 for a package of 3, 1,860 yen for a package of 6 (3 azuki beans and 3 chestnuts)

Allergy：Dairy ingredients, eggs, wheat, soybeans

熱海ばたーあんパンまんじゅう【栗】 1個290円 / 3個入り990円 / 6個入り1,860円

Atami Bataa Anpan Manju [Chestnut] 290 yen for 1 piece / 990 yen for 3 pieces / 1,860 yen for 6 pieces

Bataa Andorayaki [Mont Blanc

Rich Mont Blanc cream is squeezed on top of whipped cream with hojicha (roasted green tea). The combination of chestnuts and hojicha tea gives it a subtle aroma and a refreshing sweetness. The chestnuts with astringent skin are also placed on top, creating a chestnut-flavored dorayaki that is only available in autumn. Limited quantities available every day.

＜Outline of the product

Product name: Bataa and Dorayaki [Mont Blanc].

Date of release: September 6, 2025 (Saturday)

Price ： 790 yen per piece

Allergy : Wheat, milk, egg, yam

ばたーあんどら焼き【モンブラン】 1個790円

Bataa Andorayaki [Mont Blanc] 790 yen per piece

What is Atami's specialty "Atami Bataa Anpan"?

～Anko (red bean paste) is stuffed into the bread. Melt-in-your-mouth butter.

Cumulative sales exceed 1.25 million pieces! Sold out every day! Atami Bataa Anpan is a specialty of Atami. The fluffy, yet firm, thin dough is filled with Mataichian's sweet bean paste and rich butter cream with a nostalgic flavor.

＜Outline of the product

Product name: Atami Bataian Anpan

Price: 420 yen per piece

Allergy：Dairy ingredients, eggs, wheat, soybeans

熱海ばたーあんパン 1個420円

Atami Bataa Anpan 420 yen per piece

All prices include tax.

What is "Mataichi An's Atami Bataa An Pan"?

～The Atami Bata-an is a sweet blend of Japanese and Western sweets made with homemade red bean paste and butter, which has been passed down from Mataichian for 150 years.

In the past, Atami was visited by political figures, literary giants, scholars, and other up-and-coming people, who brought new cultures into the city, and Atami has developed by harmonizing Japanese and Western cultures. It is precisely because Atami is such a place that we opened our shop in the Nakamise shopping arcade in front of Atami Station in August 2021, with the hope of developing sweets that evoke the vitality of civilization and civilization.

又一庵謹製熱海ばたーあん　外観