Tokyu Agency Books The 22 Laws of Marketing" and "The 22 Laws of Branding Long-time sellers, now available in e-book format!
株式会社東急エージェンシー
Tokyu Agency Inc. is pleased to announce that the e-book versions of "The 22 Laws of Marketing" and "The 22 Laws of Branding" are now available.
The 22 Laws of Marketing" (released in 1994) and "22 Laws of Branding" (released in 1999) have been well-received since their release, and in response to numerous requests, we are now distributing the e-book versions of these two books.
The 22 Laws of Marketing" is a timeless classic in strategy formation that explains 22 universal laws based on real-life examples in an easy-to-understand manner. The 22 Laws of Branding" is a book that succinctly and sharply verbalizes "brand building" as an extension of marketing. Both books have been long sellers and have been supported by everyone involved in marketing regardless of age.
Outline of the book
The 22 Laws of Marketing
Title: "The 22 Laws of Marketing
Author :Al Reiss/Jack Trout
Translation :Kimio Arai
Style :Reflow format
Number of pages : 231
Distribution Date : October 7, 2011 (Tuesday)
Price: 1,540 yen (1,400 yen + tax)
Sales: Amazon Kindle, Rakuten Kobo, Apple Books, etc.
The 22 Laws of Branding
Title: "The 22 Laws of Branding
Author :Al Reiss / Laura Reiss
Translation :Hidetaka Katahira
Format :Reflow format
Number of pages : 270
Distribution Date : October 7, 2011 (Tuesday)
Price : 1,870 yen (1,700 yen + tax)
Sales: Amazon Kindle, Rakuten Kobo, Apple Books, etc.
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