Atre Kichijoji" Cream Festival for all cream lovers. From October 27 (Mon.), a special sweets event "Drowning in Cream" will be held for the first time!

ATRE Corporation (Headquarters: Shibuya-ku, Tokyo; President & CEO: Hiroyuki Takahashi*), will hold its first "Drowning in Cream" event from Monday, October 27 to Sunday, November 9, 2025, specializing in cream sweets.

The special event "Drowning in Cream" will be held for the first time from Monday, November 27 to Sunday, November 9.

(1)Main visual of the special event

Autumn is the time of year when you get a craving for something sweet and irresistible. A special event that will melt your heart will be held at Atre Kichijoji.

In addition to the Valentine's Day event, which is now in its second year and has become a regular event, we will be presenting the first of our new themed events, "Drowning in Cream".

The event will bring together cream sweets stores carefully selected by Atre Kichijoji, including "Ranmeisha Sweets Factory," which will open its first store after the rebranding. Delicious roll cakes with moist dough, beautiful mille crepes with delicate layers, and other prized delicacies from famous local stores in Kichijoji. In addition, there will be the popular melt-in-your-mouth raw doughnuts and cream daifuku with a Japanese taste. From the classic to the unique, the diverse lineup of "cream sweets" is sure to please.

Period: October 27 (Mon) - November 9 (Sun), 2025

Place: POP UP SPACE on the 2nd floor of the main building (open 10:00 - 21:00 *open at 11:00 on the first day, close at 19:00 on the last day)

Six stores will be participating in the "Drowning in Cream" special event.

Ranmeisha Sweets Factory" (egg sweets), the first store to open after rebranding

Ranmeisha is a brand of egg sweets from the closest place to the egg. Our own brand of high-grade eggs, "Mabo Egg Gold," which are rich and full of flavor, have high egg-white foaming properties, and the fluffy puffiness and finish of baked eggs and cakes are favored by famous chefs and patissiers, including top-class restaurants nationwide. In our signature product, "Omelette," enjoy the marriage of custard with the flavor of eggs and butter cream combined with our special cream.

(2)Ranmeisha Sweets Factory logo

(3)Ranmeisha Sweets Factory product image 1

(4)Ranmeisha Sweets Factory product image 2

Casaneo" (mille crepe)

The chef of Casaneo invented "mille crepe" in 1988. The crepe is made by layering crepes so thin you can see through to the other side, and its unparalleled melt-in-your-mouth texture is the charm. The mille crepe is made with pure fresh cream from Hokkaido. Once you try it, you will never forget its unforgettable taste. CASANE means "layering" and NEO means "novelty," and as a mille crepe specialty store, CASANEO brings you new mille crepes that you have never seen before.

(5)CASANEO store logo

(6)CASANEO product image 1

(7)Casaneo product image 2

Patisserie Montscher (Dojima Roll)

This patisserie is known for its "Dojima Rolls" made with original cream mainly from Hokkaido milk. The company's commitment to ingredients and production methods has remained unchanged since its founding, and it delivers smiles and excitement on a daily basis. We are waiting for you with our trustworthy sweets.

(8)Patisserie Montscher store logo

(9)Product image of Patisserie Monsieur

Emina Donuts" (raw doughnuts)

The main product, Hokkaido Nama Doughnuts (various types), are made from Hokkaido wheat, milk, and cream, and are filled with fresh cream, giving them a moist and sticky texture. The store name "Emina" means "smile" in Ainu language. We put our heart and soul into making our doughnuts so that our customers will be full of smiles when they try our doughnuts. The fresh cream used in the doughnuts is 47% milk fat and has a rich flavor.

(10)Laugh mina Donuts store logo

(11) Laugh mina Donuts product image

MOCHI CREAM" (Daifuku with cream)

Mochi is made from glutinous rice flour, not gyuhi. The mochi is made from glutinous rice flour instead of gyuhi, and the fruit is wrapped in a luxurious mochi to create a soft texture similar to that of freshly pounded rice cake. Mochi Cream" is a sweet born in Kobe, Japan, consisting of various flavors of Japanese and Western red bean paste, cream, and sauce wrapped in soft mochi. It can be stored frozen for up to one month. Please defrost and serve "cold".

(12)MOCHI CREAM store logo

(13)MOCHI CREAM product image 1

(14)MOCHI CREAM product image 2

Berrycoco" (Fruit sweets)

Berrycoco is a fruit sweets specialty store that uses fresh fruit directly from fruit farms in Yamanashi.

Please enjoy the harmony of our signature fresh cream and fruit in our fruit sandwiches and cakes.

(15)Berrycoco logo

(16)Berrycoco product image 1

(17)Berrycoco product image 2

Outline of facilities

Outline of the "atre Kichijoji" facility

Facility name: atre Kichijoji

Location ： ・Honkan 1-1-24 Kichijoji Minamimachi, Musashino-shi, Tokyo

　　　　　　 East Wing 2-1-3 Kichijoji-Minamimachi, Musashino-shi, Tokyo

Hours of operation ： 10:00 - 21:00 *Vary according to some stores

Number of floors ： B1-2F, Main and East Wings

Store area ： Approx. 12,000 square meters

Number of stores ： 202 stores (as of October 22, 2025)

Access ： Directly connected to Kichijoji Station (JR and Inokashira Line)

URL ： https://www.atre.co.jp/kichijoji/

(18)atre Sustainable Mark

(19)SDGs mark

Outline of SC Management Company

Name: atre Co.

Location ： Ebisu Neonato 6F, 4-1-18 Ebisu, Shibuya-ku, Tokyo

Establishment ：April 2, 1990

Capital ：1.63 billion yen

President and Representative Director ：Hiroyuki Takahashi ※

　　　　　　　　*"Taka" is officially written as "ladder height

Business description: Management and operation of station buildings, etc.

Facilities under management: ATRE Ebisu, ATRE Kawasaki, ATRE Kichijoji, ATRE Ueno, etc.