Cheese-filled Gourmet Fest to be Enjoyed on Holy Night Melty Cheese Christmas Market 2025" to be held for the first time December 19-25 at AEON Lake Town mori

AEON Lake Town, one of the largest shopping malls in Japan, will hold its first gourmet event "Melty Cheese Christmas Market 2025" for seven days only from December 19 to 25, 2025, where you can enjoy gourmet cheese from around the world.

Key Visual

In 2025, more "Christmas Markets" will be held in Japan than ever before. While all of them will be held at the same time, we will hold a one-of-a-kind Christmas market with the theme of "Gourmet Cheeses from Around the World to Enjoy Winter". The market will be held under the theme of "Gourmet Cheeses from Around the World".

Outline of the event】】 Event name: "Melty Cheese Christmas

Event name: Melty Cheese Christmas Market 2025

　　　　　　 (Event Name: Melty Cheese Christmas Market 2025)

Venue: AEON Lake Town mori Fountain Plaza (Koshigaya City, Saitama Prefecture)

　　　　　　 Rain or shine (may be cancelled in case of stormy weather)

Dates: December 19 (Fri.) - 25 (Thu.), 2025

Hours: 12:00 - 20:00 each day

Venue : "Pizza of the World" sales booth x 1

　　　　 3 booths selling "Cheese Gourmet of the World

　　　　　　 1 booth selling "OTORIYOSE Cheesecake

　　　　　　 Cafe Camp" booth (seating area) x 1

Official HP : https://j-gourmet.jp/cheese/

The theme of the Christmas Market is "Gourmet Cheeses from Around the World to Enjoy in Winter. More than 30 kinds of gourmet cheese products from 15 countries, including "Pizza of the World," "Cheese Gourmet of the World," and "Ochiyose Cheesecakes from around Japan," will be served in the center of the Café Camp (seating area), along with drinks such as "Hot Wine" and "Eggnog," which are standard Christmas market beverages. The main attraction of this Christmas gourmet event is cheese.

Main menu

The "Melty Cheese Christmas Market" offers a variety of gourmet foods, from classic items that Japanese people are familiar with to local delicacies that you may encounter for the first time. The "Melty Cheese Christmas Market" offers a variety of gourmet cheese dishes from all over the world, which are prepared with different combinations of ingredients, cooking methods, and ways of eating cheese.

◆"Pizza of the World

Tarte flambée (France), Fugasetta (Argentina), Hachapuri (Georgia), Margherita (Italy), Esfilha Aberta (Brazil), etc.

Pizza of the World

◆"Cheese Gourmet of the World

Cheese Steak (Cyprus), Kumpir (Turkey), Sigala Boley (Dubai), Mackenzie Cheese (USA), Cheese Fondue (Switzerland), Raclette (Switzerland), Yangnyom Cheese Chicken (Korea), Curry Breast with Cheese (Germany), Melted Cheese Beef Stew ( England), etc.

Cheese Gourmet of the World

◆"Hot Drinks

Hot Wine (Europe), Eggnog (UK), Hot Chocolate (France), Minestrone Soup (Italy), etc.

Hot Drinks

◆"OTORIYOSE Cheesecake

TROIKA's Original Baked Cheesecake (Iwate), Papa John's NY Cheesecake (Kyoto), Marutaya's Cheesecake Box (Shizuoka), MANGA Cheesecake (Chiba), Aunt Wanda's Cheesecake (Okinawa), Lemon Cheesecake (Hiroshima), Baked Dante (Saitama) and others. Cut cakes to eat on the spot or whole cakes to take home.

Otoriyose Cheesecake

■Background of the Melty Cheese Christmas

Why Christmas with Cheese?

Cheese at Christmas

There are many theories, but one of the origins of the German Christmas market is that it was established as a last chance for people to buy daily necessities and food before the winter became severe. As time went by, the market became more and more commercial, and with it, "Christmas gourmet food" appeared. Gourmet food at Christmas markets is characterized by its focus on "warming up" and "easy eating" in the cold winter outdoors. In Germany and Europe, "hot and melted cheese" is popular because it is appetizing in the cold outdoors. The combination of "hot cheese" and "hot wine," such as raclette with melted cheese, simple cheese fondue enjoyed outdoors, cheese bread, and pizza, is considered the best luxury on a cold night, which led us to hold a Christmas market that focuses on cheese.

Why hold it here (in Saitama)?

■Saitama is one of the top cheese consumption areas in Japan!

Cheese is popular in Japan as a nutrient to survive cold winters. In fact, cheese consumption is very high around the Kanto metropolitan area.

Although there is some variation in cheese consumption from year to year, Tokyo, Kanagawa, and Saitama prefectures always compete for the number one position. Saitama Prefecture, the host prefecture of this year's cheese festival, has been ranked first in the nation in cheese consumption in the past, and boasts top-class cheese consumption and consumption value every time the festival is held.

There are various reasons for this, but the diversification of lifestyles, with an increase in the number of working parents and single-person households due to urbanization, and the preference for Western-style dishes such as pasta and pizza, which are easy to prepare, have been boosting cheese consumption. According to a household survey, Saitama City tends to be the top consumer of western-style foodstuffs such as spaghetti, dressing, and milk, or the largest consumer in Japan, and this is due to the fact that these items are often combined with cheese.

◆Planning and production: Local Gourmet Research Institute Co.

Gourmet Expositions" are now commonly referred to as "ice cream expositions," "Chinese steamed bun expositions," "pudding expositions," etc. This event is produced by Gourmet Expositions Gotochi Gourmet Kenkyukai, Inc. As the name "Gourmet Expo" implies, it introduces gourmet foods from all over the world with "knowledge" and "culture" to convey the enjoyment of food to the world. The "Melty Cheese Christmas Market" focuses on the world's gourmet cheeses at Christmas and incorporates a lineup of items that show the depth of gourmet cheeses, so that visitors can enjoy a memorable Christmas through the event.