High-end pudding store specializing in ordered puddings Pudding Soft made of 100% pudding" is now on sale on Makuake! The project reached its goal within an hour of its launch and already exceeded 500% of its goal!

2023.09.20 10:00

株式会社PURI

PURI Corporation (Location: Matsubara-shi, Osaka; CEO: Yusuke Kitamura) is planning to open its first actual store in Ginza's "Exit Melsa" on October 2, 2023 (Monday). (URL: 95), a store specializing in high-end pudding, is scheduled to open its first physical store in Ginza's "Exit Melsa" on October 2, 2023. Prior to the opening, the company will start selling tickets for the new "Pudding Soft" to be offered at the store and a premium membership that allows 10% discount for one year for both the physical store and online store on the support purchase service "Make" from 12:00 on September 3, 2023 (Sun.) for a limited time, We are pleased to announce that we reached our goal within one hour of the start of sales and have now achieved more than 500% of our goal.

Makuake sales page: https://www.makuake.com/project/puddinglaboratory/

Pudding software pre-sale starts

What is "Pudding Soft" made of 100% pudding?

＜It is "frozen pudding" that cannot be called soft-serve ice cream under the law.

Pudding Laboratory's "100% Pudding Soft" is an unprecedented "pudding in the form of soft-serve ice cream" that is made by manufacturing pudding with the utmost care for its ingredients, making it into a liquid with a mixer, placing it in a soft-serve ice cream freezer, and squeezing out the pudding itself in the form of soft-serve ice cream.

Soft serve ice cream is legally regulated, and this "100% pudding soft serve" cannot actually be called soft serve ice cream, but is treated as "frozen pudding" under the law.

This is a new form of pudding that can only be found here in Japan, where the pudding itself is made into soft-serve ice cream, not pudding-flavored soft-serve ice cream.

Pudding soft serve

＜Pudding soft serve comes with a total of 12 different sauces to choose from! > Pudding Soft

Pudding Institute's pudding comes with 2 sauces out of a total of 12 types, including caramel sauce and fruit sauces.

If you purchase the Makuake limited soft-serve ice cream ticket, you will receive another 3 kinds of sauces as an extra.

This allows you to enjoy 5 different flavors.

First, you can enjoy it as it is, then pour the three sauces over it, then mix the sauces to create a new flavor, and by changing the way you mix them, the flavors are endlessly expanding.

You will never get tired of this "100% pudding soft" and it will be gone in no time at all until the end.

12 different sauces to choose from

■The Challenge of Pudding Laboratory's Actual Store

Pudding Laboratory specializes in puddings made in a wheat-free workshop that was created after the owner, Kitamura, developed a wheat allergy.

Until now, the store has only been available for purchase online, and we have only had contact with customers via e-mail, but we still have many customers who support us, and we wanted to create a place where we could express a new form of pudding, with the hope that the Ginza store would bring us closer to our customers, We decided to open this Ginza store in order to create a place where we can express a new form of pudding.

When proposing new puddings, there are many things that can only be done in a physical store, and we would like to continue challenging ourselves to do many things in the future, such as fusing wheat-free puddings and sweets.

What is Pudding Laboratory?

Pudding Laboratory is a high-end pudding specialty store that specializes in order-taking and sales, with a thorough focus on raw materials and production methods.

We produce a wide variety of puddings, from the traditional royal pudding made with only milk, eggs, and sugar to a thick matcha pudding made with super-premium matcha green tea that costs 360,000 yen per kilogram, about 70 times the price of matcha green tea used in ordinary green tea sweets. We offer a wide variety of puddings, from the traditional royal pudding to the rich matcha pudding made with matcha green tea, which is 70 times more expensive than the matcha green tea used in regular sweets.

We also offer a total of 12 kinds of sauces, and you can choose two kinds of sauces for each pudding.

First, take a bite of just the pudding to feel the goodness of the ingredients, and then enjoy the change in taste by adding various sauces.

Enjoy the pudding while comparing it with the compatibility chart, and it will be a very enjoyable and memorable pudding.